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DINKY

Definitions

DINKY rate
(Abbreviation) Dual Income, No Kids Yet
Usage: Marketing term to identify a type of person to aim adverts at. DINKY households often have disposable income and are thus targeted by luxury goods and impulse-buy items.

DINKY rate
(Abbreviation) Double Income No Kids Yet
dinky rate
(Adjective) a small insignificant pathetic person or object

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